Endeavour and Principles

I'll post this Simon Sinek talk here again for reference (it's been posted 2-3 times in enkel by different people before). I think we need to focus on the "why". If people don't know why we're doing something it will be hard to engage them.
https://www.youtube.com/watch?v=IPYeCltXpxw

yes this is cool. ' People don't buy what you do they buy why you do it'. The Apple example is pivotal. All the ads for apple show things that are beautiful, creative and inspiring. So our brains link that to Apple and then we buy apple because we are attracted to those things that apple products can be used to do. What is the equivalent for ENKEL ?

Good question @brendonmcatee... We've been talking a lot about building a new model, as the old is not working. But we need to focus on what this model would look like. This attractive, inspiring thing which is totally different from, and much better than, today's broken model.

I love this idea. I keep looking for this sort of infographic. Can we use it and modify it once you have gone through the project planning on the weekend? I think it will be really useful.

Bev

Excellent video Adam, and hits the nail on the head for why we have to persevere with why we are all involved in enkel.

I get your point too Andy. enkel is good at exploring but not so good with implementation.

Maybe it is a maturity thing. Maybe it is also about the changing membership base of enkel. Did enkel begin with a different cohort of people with different ideas and intentions? Are those people still around or have they changed?

Should enkel change because the crew is different or should the ideal, values and vision of enkel stay the same while its people change but new people who come to it come to it for its very consistent ideal, values and vision?

Let's apply the Apple model. People will buy into the 'why' of enkel and in the process they will buy into our thinking and our services, while experiencing true positive change, thereby achieving enkel's purpose of shifting thinking paradigms and transforming the way things are.

So in the process of nutting our vision and making business plans, let's be clear about WHY we are.

Great....very productive and inspiring set of posts. Sometimes it seems projects go round in circles and then suddenly click...simple communication is key, less is def more.

As a suggestion why don't we start to look to develop the consulting/change mentoring arm as soon as we have wrapped this up. Seeing as we have to create 25 worth of value for vic park council, why don't we look to put something together and try and get important people from the council down to the mini lab for a series of free sessions.

If we work closely with them and really get to the heart of their problems and enable them to explore them from a different angle I'm sure we can easily create more than 25k of value, even though things are not always easy to monetize and take time to see benefits.

To gain a bit more experience and exposure -- portfolio --- maybe we can offer similar services to land gate or the City of Freo as we have close contacts with both.

If we get this professional arm moving I think it will; start to solidify something between us all (how well do we really know each other?), gain momentum, provide income streams, and help attract members with the skills, contacts and calibre that we wish to attract at this stage.

We have a lot of skills between ourselves but might need to assess if we need one or 2 extra members and nut out what we can and want to do.

Going back to brendons question.

We want positive change we want to see people working and enjoying life together so that a better futures that work longterm can be created. From understanding problems, to ideation to development to implementation.

It's funny how you seem to be able to read our minds from the other side of the planet, @andrewthomson. A focus on developing the consulting/change mentoring arm is exactly what we spoke about last night.